Improve your social media presence


Increase brand awareness, Build trust, Get new leads, Get More website traffic & more Engagement.

social media in 2022

In the year 2022 every business is talking on social media. According to backlinko 4.48 billion people currently use social media worldwide, up more than double from 2.07 billion in 2015. On an average, everyone wheather he or she is a teenager, an adult or 40+ are there in at least 3 social media profiles. And trust me they are using it also! 

People spend 147 minute daily on social media which is around more than 2 hours daily on an average. Big platforms like Facebook is used by over 1.93 billion people & instagram by 500 million people daily. The volume of people using social media, however, is not the only thing that’s changed.The way people use social media has changed as well! 

Originally all this social media were made to connect with family & friends online, but in today’s world it’s much more than that. Today this social media platforms has became  an opportunity for brands and consumers or leads to connect. 

So, as a business owner  if you’re new to social media, you need to understand & use its full potential to connect & engage with your potential customers. That’s where social media marketing services come in.

let's talk , what is social media marketing ?

It’s the ability to use social media by applying right strategy to achieve your business goals like  increase brand awareness,build brand trust,  build a targeted following, drive website traffic and  increase your sales. Startups & small businesses can use social media  to establish their brand and online presence on platforms where there customers are hanging around.

All of that sounds great ? But from where do you start? Well, some of the social media platforms you can use to do this are Facebook, Instagram, Twitter, LinkedIn and Pinterest.

The important thing to know is social media marketing consist of two parts : organic social media management & paid social media management. About organic social media management you can read on this page and to know about paid social media advertising services which you can click here to read more about.

The best way to plan your social media marketing campaign is to know about your business goals. Here, business goals means what you like to achieve through social media for instance, whether you want to create awareness about your product or service, or you want to generate new leads or you want to generate sales. So let’s talk a little more about that below.

5 benefits of social media marketing service

A. It helps to improve your trust & credibility as a brand

Social media is a start to build your brand trust. If you don’t have a social media page or you have but it’s not regularly managed then it will not create any impact on your customers, it will like an ice cream shop without having ice cream in it. 

If your page is not active it doesn’t leave a good impression in front of your customers and it can make users question if your business is even working. This is because “checking out your social media” is a part of buyers journey today. 

So then, if you partner with NRC SERVICES to take your social media accounts to the next level, you can accomplish more than just creating a page . 

B. Connect & attract your target audience

 Millions of people use social media daily therefore, You need  to find your specific target audience. Having any kind of follower base is not profitable for your business. You want potential customers! 

So how do you achieve this goal ? Start by picking the right social media platforms. Each social media platform serves a different purpose for a business. For example, Facebook’s users are pretty evenly split between male and female while Pinterest is used more by females. 

So first you’ll want to nail down who your ideal customers are. Create a buyers persona. You can create it  by age, demographics, interests, behaviors and more. According to that you can select the right social media platform for your business.

C. Social media can help boost your website ranking

Social media marketing services work best for your business when they support your other marketing services & seo is one of the best example. It is the process of getting your website on the first page of Google . For example, if you take dance classes & you have a website for that. So, when people type a keyword like online dance classes near me so your website should come up in the first page. SEO is the process that helps you do that. 

So, what does SMM have to do with SEO? Well, there are 200 ranking factors under which social media links also counts. The more links you receive from social media, the more importance Google gives to  your website & improves it’s ranking in SERP.

So while you’re carrying out your social media strategy  you can be simultaneously assisting your SEO efforts as well.

D. Increased ROI

Initially the goal of a business can be to build brand trust or to increase brand awareness ultimately you want to see people converting into customers. Social media helps you in this. This starts with putting your business in eyes of the right people from the beginning by building strong online presence. 

You don’t want your money & time to get wasted, So that’s where at social media marketing company like NRC SERVICES comes in! We know how to focus on growing followers and making your customers know your brand, while keeping the end goal of conversion in mind.

E. Direct access to your customer base

Engagement is happening every second on social media.  social media has proven so effective for businesses because it gives them the power to engage with their customers directly. 

For example, if someone buys a dress from your shop, they are likely to take a photo with it on, post it to Instagram and tag your brand.  Your brand can then like the photo, comment on it, share it on your Instagram etc. This kind of  interaction builds brand trust . Having direct connection with your customers helps a business to know about what their customers like or don’t like. 

How to market on social media ??

So far we’ve talked a lot about what social media marketing is, the benefits of social media marketing for small businesses and what it can do for your brand. So your next question may be,

“How do you do it?” How do you effectively market your business on social media? Well, let’s break it down into 5 main steps.

a. Research is the first step

Research is the first step for planning a good social media management campaign. You want to know  3 things: who is your target audience, what your competitors are doing and user behaviors on the specific social media platforms you need to use.

How do you proceed further for getting this information ? For your competitors, start by simply looking at their social media business pages. Look for some specific things like what they are posting, the post time, how are their designs, which hashtags they are using, is their post getting engagement ? Note down everything because the person who is engaging with your competitor is your target audience. 

Secondly, checkout social media insights , Facebook & Instagram both are having the feature of Audience Insights which can give you some ideas of how to plan your campaign more specifically for your target audience. 

Beyond this, try to think as a customer. Think about your customer problem & try to solve that?. Understanding your customer can take you a level ahead in marketing your product. 

So with all of your knowledge, let’s move on to the next step.

b. Plan out your content calendar according to your business goal

After conducting a lot of research, create a monthly content calendar in advance.  In that content calendar include monthly post, design, caption, hashtags & schedule it in advance. 

Remember that social media marketing is all about capturing the attention & connecting with your targeted audience. So promote your product less & focus on educating your customers. Provide informative,  content in your business category  while simultaneously providing value to your targeted audience .

c. Optimize your content

Make sure to fully optimize your social media business page. Don’t left any section of your page unoptimized. This includes filling out your bio, adding a high resolution version of your logo , ensuring your website links work, adding your business hours, contact information, adding behind the scenes, client testimonial ,proofreading for any spelling and punctuation errors and more.

Also, if you’re handling multiple social media accounts , you want to make sure to provide same look & feel for all your social media account. Your target audience should be able to easily find you on any social media platform. One good way is to not change your social media handle. Your handle is the @username . Make sure they’re all the same to make your business easily accessible for users.

d. Decide , if you want to use social media paid advertising

Social media advertising is a whole other ballgame . That’s why our social media advertising services are separate- because the approach are different. That said, it does couple well with organic social media management. The two services go hand in hand. So here are some questions to ask yourself if you’re debating on whether to run social ads or not.

  1. Do you have the time to invest in an organic approach or do you need immediate website traffic?
  2. Are you looking for an extended reach or want to get new leads beyond what organic social media can provide?
  3. Do you have an existing customer list, email subscriber list to work with?
  4. Are you ready to spend at least $20/day in social media paid ad ?


The way you answer above question will determine if you are ready to invest in social media advertising !


Do I need to hire a social media marketing agency ??

When managing your business’ you cannot put your legs in every ship, because if you do that instead of sailing all your ships will sink in the sea. Managing social media account seems easy but trust me it is not. Every social media is different from other. A lot of planning takes place before the launch of your social media campaign. Just like businesses in the same industry, each of these social media networks have their own strengths and features. That’s why it’s crucial for you to have an effective social strategy for every platform. 

But wouldn’t that be time consuming? If you do it yourself, yes it can consume your time and resources. But the good news is that you don’t have to do it yourself. Our online marketing company can help you with our social media marketing services.

Our social media promotion service has a proven track record of helping businesses achieve their goals in social media marketing. Whether you’re goal is to make your audience aware about your business , generate more leads, get  new customers, increase web traffic, build trust or generate sales,  NRC SERVICES is here to help.


social media marketing services for startups & small businesses

our social media marketing services

You can take any of our social media marketing services mentioned here. If you want to learn more about our services, then you can simply click the button below or call to schedule a meeting from any of our digital marketing expert. 


With over 2 billion monthly active users, you are just a little away to put your business in front of your target audience. Use the leading social media platform to increase brand awareness & grow your business. 


Visuals are a powerful way these days to catch customer attention.  Use one of the most engaging social media platforms that is having 500 million monthly active users using it  to discover new products. Start connecting with your audience from today.


Stand out your brand from the crowd through Twitter. It has over 330 million users and is used by all ages, from 18-64. Twitter is the best option if you want to find influencer in your business category. Build trust and relationships through a trusted social platform.

social media graphic design examples

Our effective social media marketing plan

1. Assign a dedicated social media manager

A Dedicated social media account manager along with our team will be working on your business account. He or she will develop strategy & make further plans for the campaign. This person will be your primary contact. You will be able to communicate with your social media manager daily via whatsapp or schedule a call at a time that is convenient for the both.

2. Analysing already created platform before start working

We always believe to start from zero. Before starting to work our team will send you a report of the current status of your social media business accounts 

3. Developing a social media strategy profitable for your business

The first step  is to perform research and develop your strategy. We will check what your competitors are doing, develop a buyer’s persona ( depending upon age, location, interest ), and plan an effective content strategy.

4. Creating comprehensive content calendar

We will develop design creatives  that are unique to your brand. For quality assurance, this content can be prepared in a monthly content calendar. You will have an opportunity to review before anything goes live on your social media profile.

5. Posting & scheduling content

We always schedule our content in advance, so that we can keep ourself away from the hustle.

6. Hashtag research

If you are using hashtags without doing any proper research it will not give you any result. Therefore, we focus on deciding hashtags after lot of research done by our expert social media team .

7. Responding to comments & DM

People don’t have time. So if they are finding time to comment on your post, you need to reply them ASAP. It will help to build a connect & trust soon in the mind of your target audience. 

8. Other graphic creation ( according to business need )

Other than creating design for the main section we will be updating stories, working on fb cover, creating videos, gif, plan to go live etc. 


9. Reporting & communication

Your social media manager will prepare & send monthly reports. In terms of meetings, we can schedule weekly, biweekly, or monthly meetings to discuss strategy & progress.

10. Growth optimization & daily maintenance

Our social media marketing services include daily management. We monitor all social media activity (comments, messages, and reviews), and aim to respond within 24 business hours. In addition, we will use organic tactics (hashtags, following, contests, etc.) to grow your social media channels.

Why choose our social media marketing service ??

No surprises

Everything is discussed first from our side. We believe in giving prior information. We mutually agree on social media strategy . You will be able to work with us comfortably & requires very little effort from your side.

Get more for what you pay

Spending your entire budget on a social media agency will not work. We don’t want you to do that. We’d rather you pay us for the true cost of the service and spend any additional budget in social media paid advertising. This will help us, help you.

Low risk contracts

Social media agencies like ours want to earn your trust through providing great work. Our social media marketing services are proven to grow your business than ever before. 

Chat support through whatsapp

Our team is always there for your work related queries. You can connect with us anytime through whatsapp & tell us your problem. 

frequently asked questions

Most frequent questions and answers

The primary performance indicators that we pay our attention to are brand awareness, improving brand loyality, increasing website traffic, engagement, and followers. These are the data’s which will influence your company’s  sales in the long run. 

In the first 30 days you will be able to see customer engagement in your social media account. The result will continue to grow. We will recommend you to go for atleast 6 months to see a noticeable impact on engagement & followers. However, for those who are looking for leads & conversion we have paid social media advertising services.

NRC Services is a digital marketing agency in Central & Pen India. With the years of experience & after understanding about online market, below are the few advantages of social media marketing:

  1. Increases Brand Awareness 
  2.  Increases brand authority
  3. Improves Search Engine Rankings
  4. Higher Conversion Rates
  5. Better Customer Satisfaction
  6. Improves Brand Loyalty
  7. Cost-Effective.

In this world of digitization, social media plays a big role! After working for a lot of client we understand the importance of using Social Media for your business! Followings are just a few strategies : :

  1. User Generated Content
  2. Customized Posting
  3. Contests & giveaways
  4. Brand Setup on Social Profiles
  5. Build Communities & Conduct Events
  6. Integrate Both Offline-Online campaigns
  7. Respond to Comments and feedback

Are you ready to take your social media to next level

Contact us TODAY to get better results!

Social media has been continuously evolving day by day . Every now and then, new trends pop up & updated algorithms are being released. And this makes it more crucial for marketers to keep up with the latest changes.

NRC SERVICES is always up-to-date. If you utilize our social media marketing services, you can be sure  that we are planning our strategy according to the latest trends. And what does this mean for your business? It means you can get ahead of the competition!

Click the button below to get the most of your social media marketing.